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The Thread

Find stories to inspire you, ideas from people we admire and our expertise for a home well curated, a wardrobe well put together, a life well lived.

a woman in a white sweater sitting on a couch

Cashmere season

Knits so good you’ll want to wear them every day. Chunky heirloom pieces, whisper-light layering styles, and shimmer and sparkle for dressed-up days.

a woman in a white sweater sitting on a couch
a woman sitting on the floor in front of a couch
a woman in a white sweater leaning against a wall

Really good cashmere

Not all cashmere is created equal, which is why we are part of The Good Cashmere Standard®️, which ensures animal welfare, as well as safe and fair working conditions for farmers. When we know our cashmere has been consciously sourced, it feels even better to wear – and that is why we were the very first British brand to join the scheme.

a woman in a grey sweater and a pleated skirt holding a sweater

The Thread

Discover more stories to inspire you in our online magazine.

Ways to say thank you or welcome new arrivals. A little something, just because.

Tips for seasonal dressing. Ways to wear hero pieces. Love letters to favorite fabrics.

Relishing the quieter moments. Making space for self-care. Taking time to recharge.

Expert advice for sound slumbers. Creating a sleep sanctuary. Dreamy bed linen.

New-in fragrances. Seasonal favorites. Ways to scent your home.

Essentials every home should have. Ways to organize your living space. Decorating with seasonal accents.

Gifts to welcome them to the world. Outfits for any adventure. Everything for the sweetest dreams.

Tablescaping for big meals or casual suppers. Recipes to celebrate the season.